Website: ECOvibes

Responsive website for Gen Z climate action

The Mission

How can we engage teenagers with serious environmental issues—without overwhelming them?

ECOvibes, a non-profit focused on carbon reduction and sustainable living, asked us to design a platform that feels hopeful, empowering, and interactive.

The Spark

The idea: turn information into inspiration.
We built a site that transforms climate data into bite-sized, visual stories and invites users to take action in small, meaningful ways.

Creative Solution

1. Youthful energy through design

A bold palette of forest green and energic orange conveys energy, optimism and urgency

Custom eco-themed illustrations reflect Gen Z values and tone

2. Visual clarity & emotional tone

Infographics and short-form content blocks simplify complex climate topics

Organic layout and iconography create a warm, friendly experience

3. Interaction for impact

Built-in quizzes, goal trackers, challenges foster personal involvement

Designed for mobile-first browsing, where Gen Z lives online

4. Modular system

Flexible CMS and component-based layout allow ongoing campaigns and school collaborations

A consistent design system ensures scalability across formats (print/social/digital)

Why It Works

“The site doesn’t tell you what to do—it helps you figure out what you can do.”

This platform speaks Gen Z’s language:

Visual, mobile, playful, and purpose-driven. Every scroll offers an opportunity to feel informed and capable.

What We Built

Responsive Website – Optimised for small screens, built with accessibility in mind

Custom Illustrations – A full visual system to support campaigns and learning tools

Interactive Features – Quizzes, goal-setting tools and challenges

Content System – Flexible modules for videos, infographics, blog posts and updates

Brand Toolkit – Colour, typography and icon guidelines for future expansion

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